Interest-rate paths, liquidity cycles, and employment dynamics often decide which features customers will pay for and which must be bundled. We translate economic signals into product bets, launch timing, and pricing guardrails that protect margin while keeping your pipeline credibly aggressive.
From interchange caps to privacy enforcement waves, policy is increasingly product design. We map draft rules, comment periods, and enforcement posture to operational impacts, preparing alternatives so you preserve speed, reduce compliance drag, and meet expectations before obligations harden into expensive rework.
Search trends, cohort retention, and support transcripts reveal desires long before surveys catch up. We surface the small frictions that compound into churn, and the sparks that create loyalists, then turn those discoveries into experiments, messaging, and packaging that demonstrably lift conversion and lifetime value.
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